VoiceLabs forecasts
that 24.5 million of these “voice-first devices” will ship in 2017. This
includes the Echo and Google Home, but also competing devices that haven't yet
been released. Microsoft plans to launch a device, and BI Intelligence predicts
that Apple and Samsung will also do so at some point this year. As the most
mature device, the Echo line will likely comprise the largest share of these
devices, but as more companies release competitors, it'll be critical to see if
they'll be able to eat into Amazon’s market share.
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